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Zelst’s Predictions for SEO Trends

Back at the end of 2020, my colleague, Lauren, put together her predictions on how things would change in SEO in 2021. So now, at the end of 2021, let’s see how those Predictions for SEO Trends for 2021 Fared

  • Create E-A-T content for ranking success
  • Focus on search intent
  • Consider changes to the SERP
  • Prioritise long-form content
  • Optimise for Local SEO
  • Make sure your site is mobile-friendly
  • Gain quick wins by capturing featured snippets
  • Prioritise user-friendly design
  • Develop your video marketing strategy
  • Don’t ignore titles and meta descriptions
  • Understand Google’s RankBrain
  • Get to grips with Core Web Vitals reports

So How Did Lauren’s SEO Predictions Do?