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We are aware of a LinkedIn/Email recruitment scam, from people purporting to represent Zelst. We are aware they are using fake domains like zelstwork.io and non-authentic emails. This is a potential Phishing risk and is not connected to Zelst.
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Generative Engine Optimisation Services (GEO)

Align your content with generative search systems and amplify your exposure on AI-powered search platforms.

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What Is Generative Engine Optimisation?

Generative engine optimisation (GEO) is the process of tailoring digital content to increase its visibility and likelihood of being cited by AI-driven search engines and large language models (LLMs), such as ChatGPT and Google Gemini. Rather than targeting high-volume keywords and implementing other aspects of traditional SEO, this area of AI search optimisation prioritizes providing direct answers to user queries and structuring content to ease AI extraction and synthesis in generative responses.